DISASTER PLAN
KBJR, DULUTH,
MN
(updated 2-4-03)
BEFORE DISASTER STRIKES:
- Keep a working set of gear off-site nights and weekends.
- Have on-call photographer/cell-phone-pagers for key staff.
- Hire security firm to listen to scanner and page staff during
off-hours.
- Keep a mobile unit with two-way & cell-phone
off-site.
- Live truck should be outfitted with editing and studio
gear to allow remote broadcast setup.
- Have arrangements with
backup studio facility.
-The Iron Range newsroom should be used for instant-response
live coverage if Canal Park facility is evacuated. Route
IRN through
directly to air and put Range staff on-air until additional
staff can get to Virginia.
- Load newsroom software in two
off-site computers.
- Keep copy of news/traffic/financial archive
on tape off-site.
- Have off-site taping service available with
30-day commercial/story archive.
- Have arrangements with a nearby
hotel and restaurant in case crews must spend the night.
- Anchors
should keep spare on-air clothing in the building.
- All producers
and managers must have staff phone/pager lists at home.
- All
producers and managers must have copy of disaster plan at home
WHEN DISASTER STRIKES:
The disaster plan can be activated for problems with our facility, like fires
or power outages, major spot news stories like riots or hostage situations
or disasters that strike the community, like snowstorms or floods.
- Disaster coverage must be called. This is the
responsibility of the on-duty producer.
-Make sure Master Control is watching for coverage and knows who to notify.
-Monitor CNN and be ready to take it live if NBC lacks key coverage.
- The
producer determines if an immediate on-air response is needed and does
so, followed by notification of a manager.
- The manager decides if additional
staffing is required and if other departments will be affected,
and notifies department heads who activate staff as
needed for operations or newsroom support.
- The manager establishes a
command center, generally in the newsroom, and makes sure we
have equipment and personnel in place if off-site.
- Decisions
to make:
-Do we carry local or national coverage?
-Do we carry commercials?
-Prepare opens or graphic elements to brand coverage.
- Make sure
station telephones are adequately covered.
- Make sure web coverage
is in place.
- Prepare graphic crawls for emergency messages or
coverage instructions.
TERRORISM/VIOLENCE
In the event of an ongoing crisis, such as a hostage situation
or an armed standoff, disaster coverage requires some special rules:
- Assume those responsible are watching. Never give away law
enforcement position or strategy.
- Discuss whether reporting any information could endanger lives
or threaten national security.
- Do not have an alarmist or
sensational tone in your reporting.
- Do not interfere with rescue
or enforcement operations.
- Do not report material directly from
police scanner.
- Avoid naming specific victims if possible until
names are released.
- Involve a senior manager in all live plans.
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