SO YOU WANT TO BE A NEWS DIRECTOR?
Tips and resources for making the move
Survey the field
What path did managers in your newsroom or others follow
to get where they are? Where did they start and what were the interim
steps along the way? Check the annual RTNDA
salary and minorities surveys to get the lay of the land.
Know the needs
Check job descriptions for management track positions and read between
the lines. See what employers are really looking for by perusing
openings.
Assess your abilities
Take a candid look at your own leadership abilities. Online assessments
like this
one are quick and easy.
Study up
Learn the non-news skills you will need to be a manager.
Get to know the ins and outs of spreadsheets and budgets.
Consider taking a class in finance for non-business majors
or taking a software tutorial.
Find a mentor
If no one in your newsroom can mentor you, attend journalism conferences
and get to know people who have the kind of job you want. Ask them
for advice and feedback. Find a list of journalism groups online.
Seek training
RTNDF and Poynter offer training for new managers. AAJA has an executive
leadership program, and other minority journalism groups also
offer training. Northwestern University has management
development programs. So does the National
Association of Minority Media Executives.
Plan your path
Look beyond the first job to the career path you might
follow. Ask potential employers about the chances of moving up.
Once you get started, get the RTNDF book, “Ready,
Set, Lead” and consult these tips
for news managers.
Never stop learning
Read Poynter’s “Leading
Lines” and Edward Miller’s “Reflections on
Leadership” newsletters (subscribe).
As you move up, mentor others.
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